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H & H / Toyo Tires® “Tattoo Truck” to Debut on “Inked”

mchow | March 7, 2006



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Reality television has become the hottest trend in entertainment. The new hit series “Inked” on A&E Television Network, features the Hart & Huntington Tattoo Company, an upscale tattoo parlor located in the Palms Hotel and Casino in Las Vegas. Owner, Carey Hart, is the legendary freestyle motocross rider that invented the Hart Attack, performing the first ever back flip in this extreme sport.

Toyo Tires® has been a long time supporter of Hart, while various trucks driven by Hart have been outfitted with Open Country A/T™ flotation tires. Toyo recently provided their pearl yellow Nissan Titan X-Cab, built by Street Concepts, to be featured as the official Hart & Huntington / Toyo Tires® Tattoo Truck. The Tattoo Truck features aggressive 37X13.50R22 Open Country M/T™ tires mounted on MHT XD Series wheels. A Fabtech 6-inch lift kit provides the added height, while StopTech six-piston brakes provide the stopping force. Power comes from a Bassani high performance exhaust and K&N intake system. Other custom features include Hella driving lights, a Grill Craft front grill, Starshield protectant film and interior items such as a Suite E Graphics carbon fiber-look dash and Katzkin leather-covered seats. The most recent addition to the Tattoo Truck is the wild black and white graphics scheme with both the Hart & Huntington and Toyo Tires® logos.

According to Dana Zamalloa, Senior Marketing Communications Manager, Toyo Tire (U.S.A.) Corporation, “We are proud to be associated with Carey Hart and everything he has done for extreme sports and now television. The Tattoo Truck will fit well with the reality lifestyle portrayed on Inked, which will feature other celebrities from extreme sports including Heath Pinter, Pro BMX Freestyle rider and marketing manager for Hart & Huntington.”
For more information on the Tattoo Truck, Toyo Tires® products and lifestyle, log on to toyo.com or teamtoyo.com. During 2005, Toyo Group celebrates its 60th Anniversary. Toyo manufactures and distributes a complete line of high performance and original equipment replacement tires for passenger car, light truck, commercial truck, bus, off-road and construction applications.

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