2008 Mitsubishi Lancer

Delivering on its promise, Mitsubishi Motors reveals today the look of its all-new Lancer sports sedan.

Faithful to the previously released sketch, Lancer will bring the dynamic lines of the show-stopping Mitsubishi Concept-X and Concept-Sportback to the showroom. Both unveiled in 2005, they hinted not only at the next generation Mitsubishi compact sports sedans, but also at the next evolution of its design language.


2008 Mitsubishi Lancer

This is readily apparent in Lancer’s front face. Whilst concepts (CZ2, Tarmac Spyder, Pajero* Evolution, etc,…) or production cars (Colt, current Lancer, Grandis, new Outlander etc,…) have clearly established the triangle-shaped 3-Diamond logo as the focal point, the recent US-only Eclipse and Raider brought a first evolution with a larger inverted gaping grille inspired by jet fighters´ air intake. Split into two separate elements (chrome-ringed for the upper part) this Lancer sports sedan grille goes one step further, staging Mitsubishi’s logo at the centre of a new and very iconic front face, highlighted by Concept-X and Concept-Sportback’s trademark shark nose and deep set “eyes”.

The 4,570 m long x 1,760 m wide Lancer sports sedan is based on MMC’s “Project Global” platform, a new flexible architecture that also forms the foundation of the new Outlander.

With its sharp handling and 35 year Lancer sporting credentials, it will be in Europe a new alternative for customers of desirable, heritage-proud, non-mainstream brands in the C-segment: not premium, but different and legitimate.

To be launched in Europe from the fourth quarter of 2007, the Lancer sports sedan family will progressively expand to offer a complete line-up. Split into 4 powertrain levels (entry, mid-range, upper-range and supercar), it will propose 5 different engines, including the VAG-supplied 140 ps – 2.0 litre diesel already fitted to Grandis Di-D and Outlander Di-D”.

Key Dimensions:

Wheelbase:
2,635 m

Length:
4,570 m

Height:
1,490 m

Width:
1,760 m

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Zerin Dube

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