Eventually, everything comes back into fashion. Danish furniture, chukka boots and typewriters are all experiencing a confounding resurgence of late – someone specializing in the sale of all three would earn a tidy living for himself. Not even the car industry is immune from such trending. Look at Cadillac – for decades leading up to the 1970s, a Cadillac was the car –the only car – to own in America. If you were somebody in Middle America, you owned a Cadillac, and if you didn’t – then you weren’t. I’ll gloss over the brand’s fall from grace in the late 1970s, as it’s been covered ad nauseum by journalists and economists alike. Suffice it to say, American buyers lost interest in Cadillac nearly as fast as GM’s upper management did.
Tag - RX350
Lexus more or less invented the luxury crossover segment when it introduced the RX300 to the U.S. back in 1998, and has dominated the segment ever since. Pretty much every other luxury or near-luxury brand has rushed in to try to lift the sales crown off the RX’s head, with limited success. One could argue that the reason for Lexus’ success in the segment has been its measured, even restrained approach to comprehensively updating the RX. Only now in its third generation in as many different decades, the 2013 RX nonetheless manages to feel as fresh and competitive as ever. We spent a week with the F-Sport variant of the RX line, introduced last year, to see how well the luxury end of the crossover segment is represented in Lexus’ perennial sales champ.